Cadbury Bicycle Factory

Posted on 03. Feb, 2010 by Melanie Meyers in Video

I recently stumbled upon this interesting video about the Cadbury Bicycle Factory, which sent 5,000 bikes to children in Ghana as part of the Cadbury Cocoa Partnership in October of 2009.  The bikes were built through purchases of Cadbury products in Canada.  You can read more about the bicycle factory project here.  It is pretty interesting to see a chocolate company stepping up to provide bicycles to children in Africa, and I would be curious to see if the project was successful in providing mobility to said children.